Tuesday 27 November 2012

Let Your Company Stationery be Designed and Printed Perfectly


Designing is a significant aspect of every business these days and online businesses are no exception. What comes to your mind when you hear “design” and “company”? Well, most people would think of a logo design or website design. Very few would consider anything remotely associated to “company stationary design”! Do you feel that perfect stationary design is an important necessity for your company? Or do you simply ignore it as a secondary aspect?

Well, just like the website design and your company logo, this stationary plays a vital role in establishing a reliable reputation of your business. Therefore, you cannot settle down on just any design of your company stationary! You should seek perfection and outstanding beauty in your company stationary designing and printing. What are you waiting for? Start planning this all up while you are planning other aspects of your company; don’t leave this thing to the very end of the process. Let’s explore a few reasons that highlight the importance of company stationary designing and perfect printing.

Wednesday 21 November 2012

Uniqueness Matters a Lot While Designing Company Stationery

Your company stationery represents the attributes of your brand or business establishment. It often includes your company logo, company slogan, and contact information to allow your customers and business partners to find out more about your products and services and enables you on the other hand to formally communicate with them.    



Here are some facts on why designing and producing a company stationery matters:

1. Designing and creating unique office stationery distinguishes your company from the rest. It makes your company distinct and adds formality to your office letters, memos, proposals, and other written communication needs.

2. Company stationery is one of the basic marketing collateral. Every company should have one and should be used both internally and externally to add formality to all means of written communication.

3. Including your company logo and business slogan in your company stationery not only makes your company stationery unique, it also provides a great branding opportunity that is practical and effective.

4. Adding your company contact information, website address, and business address make your business distinct from other companies. It also gives you the chance to communicate to your written letter recipients while enabling your readers to find out various ways on how to get in touch with you.

5. Choosing a design and layout that is unique creates impact hence producing more results. To make your company stationery unique, use design elements that will highlight the attributes of your brand. Choosing the right color scheme, layout, and even paper stock, will help create a more unique and more cohesive look.

6. Company stationery is practical. It does not cost much to produce company stationery while it practically allows you to use this material in so  many different ways. From creating and writing formal proposals to sending announcements on promo offers and events, to formally communicating with business partners and affiliates, there are so many ways on how you can use company stationery. The positives definitely outweigh the cost.

7. Company stationery is a standard marketing material that can be used in a variety of marketing activities. With email marketing, to direct selling, to formal business proposals, and more. A unique design that is creatively composed and produced will enable you to use this standard marketing material in so many ways.

8. The advent of the internet has shifted a lot of marketing activities and efforts to online strategies. Designing an online version of your company stationery that can be adapted to various online applications will add to its uniqueness. For instance, creating an HTML version of your company stationery that can be used in email communications will enable you to send out announcements faster and more efficiently.

Company stationery is one of the standard marketing materials. Each company should have one. A unique company stationery design allows you to distinguish your company, product, and services from other companies. It also adds to the total brand image of a company or a business, making your message more interesting and allowing you to create more results.


Wednesday 14 November 2012

Things to be Considered While Creating Company Stationery


Bring your company’s marketing collateral design to the next level by creating various types of company stationery that can be used in multiple media. Company stationery is one of the basic office materials that are designed to carry your company logo. It is used for both internal and external communications. Now with online communications being the media, frequently used digital versions of company stationery are often also required as part of the basic marketing collateral.

Here are some important tips and things to be considered when creating company stationery:
1. Your company stationery must always include your company logo design. For start-up companies, it is better to have a logo designed by a professional design agency so that font family, color schemes, and logo placement mandatory will also be planned and determined.

2. For companies that carry various products and services with each having a different brand name or brand logo, you may also include these logos in the company stationery for added mileage for these brands.

3. Include your basic contact information such as company trunk line numbers, head office address, company website address, and other contact information to let recipients know how to contact you if in case they need  to inquire about your products, services, or company.

Tuesday 6 November 2012

Designer Mugs: Unique Gift in Festive Seasons


Designer mugs have been in fashion nowadays. Earlier cups used to be simple in design and construction. With every passing day innovation has been carried out in this field and high quality mugs are now designed. Globalization has changed the peoples' standard of living and we are not contented with simple looks now. The global markets have come on a common platform and you can trade goods in almost every corner of this world. The internet has played a major role in the revolution and made the whole world look far to smaller than before. Many attractive designer mugs have been developed by different ceramics companies.

coffee mugs
Designer Coffee Mugs